Las Vegas has mega-arenas, casino-controlled venues, and music clubs. What it's missing is a premium mid-capacity entertainment venue purpose-built for both combat sports and live music under independent ownership - with daily ancillary revenue from non-event operations.
Las Vegas hosts 41.7 million visitors annually and generates $55.1 billion in direct visitor spending. Existing mid-capacity venues like the Orleans Arena (~9,500 seats, ~200 events/year) and the Meta Apex (~1,000 seats) prove the demand for combat sports and live entertainment - but no independently owned venue on Las Vegas Boulevard combines purpose-built combat sports and live music infrastructure with premium multi-tier seating and daily ancillary revenue.
200–1,200 seats. No arena-grade production. No combat sports infrastructure. Controlled by casino operators with competing priorities and limited flexibility for independent promoters.
T-Mobile Arena (20,000), Allegiant Stadium (65,000). Oversized for mid-capacity touring acts and weekly boxing cards. Minimum guarantees and rental costs are prohibitive for 2,000–4,000 draw artists.
Brooklyn Bowl (2,000), House of Blues (1,800). Serve mid-tier music well - but lack combat sports capability, premium multi-tier seating, and the immersive production infrastructure that defines the next generation of live entertainment.
The Arena will be a 150,000+ sq ft concentric theater-in-the-round with 4 premium tiers - Ring Bar, Dinner Theater, General Admission Bowl, and VIP Skyboxes - designed to generate revenue from every seat at every price point.
Unlike every existing Las Vegas entertainment venue, The Arena is designed from the ground up to combine:
360° sightlines. Zero obstructed views.
The Company intends to acquire and adaptively reuse an existing 150,000+ SF commercial structure on Las Vegas Boulevard. This delivers institutional-quality construction at a fraction of ground-up cost, with a 24-36 month estimated development timeline vs. 36+ months for a new-build arena.
The venue will be self-promoted by Arena Operations LLC - retaining 100% of ticket revenue. Comparable venues that co-promote with Live Nation or AEG surrender 15–25% in co-promotion fees. Self-promotion at the 2,000–4,000 capacity tier is proven by Brooklyn Bowl, House of Blues, and other operator-owned venues.
The Company intends to acquire and own the building and land outright. Comparable venues pay 8–18% of revenue in rent - representing millions annually at this scale. If successful, ownership creates a hard asset on the balance sheet that appreciates independently of operations. The Company has identified a target property and is working toward acquisition. If this site is not secured, the operating model is portable to alternative facilities of comparable scale.
Lavish Enterprises, Inc. (OTC: VXIT) provides the regulatory compliance, quarterly reporting, and market transparency that institutional lenders, strategic partners, and shareholders require. Public company structure creates accountability that private ventures cannot offer.
Post-COVID live event spending is up +23% over 2019 levels. Consumers are prioritizing experiences over goods. The "experience economy" is structural, not cyclical.
F1 Grand Prix ($934M economic impact, 2024), Super Bowl LVIII (2024), NCAA Tournament (2025), $2B MLB ballpark under construction (2028), NBA actively exploring expansion. The world's biggest sports and entertainment franchises are independently concluding Las Vegas is where they need to be.
Material costs that spiked 30–40% during 2021–2023 are plateauing. Interest rates stabilizing. The financing window is opening for well-structured projects. First movers benefit.
Existing mid-capacity venues (Orleans Arena, casino theaters) host combat sports and concerts as one of many uses. No independently owned, purpose-built boxing + entertainment venue with premium hospitality is planned or under construction on Las Vegas Boulevard.
41.7M visitors in 2024 - then 38.5M in 2025, yet entertainment spending increased, sports attendance jumped from 10% to 13% of visitors, and 44% of visitors earned $150K+. The market is attracting fewer but wealthier guests - exactly the profile The Arena is designed to serve.
Large-format commercial inventory on Las Vegas Boulevard is available for conversion at a fraction of ground-up cost. Buildings that were overbuilt for retail are perfectly sized for entertainment adaptive reuse.
Six structural advantages that create a defensible, long-term competitive position.
Planned acquisition eliminates rent. Hard asset on balance sheet.
100% ticket revenue retained. No Live Nation/AEG dependency.
Purpose-built for boxing AND concerts. No competitor has both.
Gym, restaurant, museum, retail operate daily - independent of events.
OTC: VXIT provides transparency, accountability, and market access.
Pursuing a formal relationship with a major combat organization for exclusive programming rights.